Bodibro

Be more competitive
Retail and Wholesale

Streamlined back-office solutions for one of Irelands largest Sports team and Athleisure wear suppliers.

About the company

Bodibro is one of the largest Sports team and Athleisure wear suppliers in Ireland. They operate within the business 2 business (B2B), business 2 consumer (B2C) and business 2 direct (B2D) channels.

Bodibro offers the right balance between quality, pricing and exceeding customer expectations. Offering high quality clothing on and off the field. They are the Official licensed holder of LGFA, The Camogie Association and The Handball Association of Ireland which gives them the opportunity to market their offering in different sections.

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The Challenge

Bodibro found there was a need systemise their current fragmented back-office system which would help streamline core functions like accounting, project management, and supply chain operations.

The company realised that the development of new systems and processes are required to streamline their back-office engine and allow for future expansion.

What did they do?

They explored the introduction of an integrated back-office system to manage their accounts, orders, stock and delivery which will lead to optimized processes, boost their efficiency, and enhance the company’s profitability while also building processes into the business for their next growth period.

How did it help?

By introducing an integrated structure, the company is seeking to ensure their new process will allow for account, order and stock management and delivery to be more seamless, allowing for time to be spent focusing on new offerings and new markets.

Conclusions and future outlook

The impact of digital allows for the allocation of time to be distributed more effectivity to work on more strategic market offerings and entrants to new markets.

Digital solutions can also help to reduce stock on hand creating a leaner more cost-effective process.

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